Juan Martín Federico

Juan Martín Federico is a seasoned professional in media strategy and client relations, currently serving as VP of MX Planning & Digital Investment at Havas Media Group since June 2012, where leadership spans both general market and multicultural initiatives in the U.S. Previous roles include VP Client Services Director, overseeing cross-regional client relationships in Latin America and the U.S., and Client Services Director, managing regional client relationships while ensuring operational excellence across multiple local agency teams. Juan's experience also encompasses media operations leadership in Puerto Rico and various account management roles, with a strong foundation in advertising and strategic planning backed by relevant education from institutions such as Universidad Austral and Universidad Abierta Interamericana.