Melanie Monroe serves as Marketing Director at Hawkeye Hotels, where responsibilities include managing a $330k monthly budget for paid advertising campaigns that generate over $1M in revenue, overseeing corporate brand management across social media, handling public relations, and conducting SEO audits for major hotel chains. Additionally, Melanie works as Marketing Manager at The Festival Babes, overseeing influencer campaigns and expanding social media followings significantly in 2023. Previous experience includes a Marketing Assistant role at Blue Bridge Hospitality, where social media management and online reputation improvement were key responsibilities, and early career positions in hotel operations and marketing internships. Melanie holds a Bachelor's degree in Hospitality Administration/Management from the University of Kentucky.
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