Saheli Mukherjee is a seasoned marketing professional with extensive experience in digital marketing and customer relationship management across various industries, including retail, BFSI, and e-commerce. Currently serving as a Senior Marketing Manager for Digital Campaigns at HDFC Bank, Saheli leads omnichannel campaigns and optimizes digital channels for enhanced customer acquisition and retention. Previous roles include Customer Marketing Manager at TBZ - The Original, Assistant Manager at Reliance Retail, and Research Manager at Kantar, where Saheli demonstrated expertise in campaign management, data analysis, and strategic planning. Saheli holds a Digital Marketing Specialization from the University of Illinois Urbana-Champaign, an MBA with dual specialization in Marketing and Finance from Nirma University, and a Bachelor of Commerce in Marketing from St. Xavier's College.