Apoorva Vaishnavi Bhattaram is a skilled marketing professional with diverse experience in product marketing and business development. Currently serving as a Product Marketing Specialist at Heald since March 2024, Apoorva conducts market research, develops impactful product messaging, and distinguishes offerings from competitors. Previously, as a Product Marketing Manager at Bonatra, focused on creating and implementing messaging strategies that led to a 15% sales growth. Other notable roles include Growth Marketing Intern at The Smarketers, Business Development Executive at Kofluence, and Corporate and Fleet Sales Executive at Mercedes-Benz Silver Star India. Apoorva holds an MBA from Woxsen University and a BTech in Mechanical Engineering from Mahatma Gandhi Institute of Technology.