Santosh Saligram

GM, Creative & Business Communications at HealthWatch TeleDiagnostics Pvt. Ltd.

Ensuring that all the messaging about the work they're doing is not lost in translation is writer, editor and content strategist, Santosh Saligram, who heads their creative marketing and communications efforts. A qualified mechanical engineer, Santosh took up communications instead when he realised that he liked coaxing art out of words and pictures more than forcing it out of numbers and equations – a decision that has led to more than 15 years’ experience in shaping language and visuals into vehicles of connection and understanding.

Accordingly, Santosh is interested in the architecture of content that has an aesthetic goal as much as a functional one. He often describes his work as an act of “transmission of the emotional essence of a subject”, and pursues it through a verbal and visual language working in cohesion to produce the intended effect in everything he does, which includes web design, UI and UX architecture, corporate and internal communications, digital marketing, and social media content design and strategy.

A passionate photographer, filmmaker and storyteller, Santosh has formerly been the chief editor of a travel-and-photography company, a photography mentor for learners, and a tour leader for wildlife photography enthusiasts. He has also spearheaded successful efforts to bring technology into the assessment of spoken and written English skills in the Indian space. Santosh’s vision is to endow Healthwatch with a lasting identity that befits the tremendous work everybody at the company does, to reflect in everything they say, show and project, a glimpse of the technological prowess that they exercise daily at all levels, and through their content, create value and meaning for people who spend their precious time, bestowing on them their invaluable trust. After all, says he, if they look for beauty in everything they do, they'll soon find everything in beauty.

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