Jacqueline Polanco

Jacqueline Polanco has a diverse work experience spanning various roles in digital marketing and product management. Jacqueline currently serves as the Director of Product Conversion Rate Optimization at hear.com, where they lead the Conversion Rate Optimization/Experimentation program and develops a roadmap of AB tests and optimizations aligned with business goals. Prior to this, they were a Product Manager at Royal Caribbean Group, leading Agile teams to launch customer-facing products and defining the website vision and growth opportunities. Jacqueline also worked as a Senior Paid Media Executive and Senior Digital Media Executive at the same company, responsible for executing media strategies and leading mar-tech projects. Before joining Royal Caribbean Group, they held positions such as Social Media Manager at La Concha Resort and Digital Marketing Manager at ItalBank International, where they developed and executed marketing plans and strategies. Jacqueline also has experience in multimedia production, social media influencer strategy, and digital advertising sales. Throughout their career, they have achieved significant results, including increasing social media engagement and followers and driving sales growth.

Jacqueline Polanco's education history is as follows:

Jacqueline obtained a Product Management Leader Certification (PLC) from Product School in 2021. Prior to that, they completed a Bachelor of Science (BS) degree in Marketing with a minor in Communications from Southern New Hampshire University, which they attended from 2013 to 2017. Before that, they earned a Bachelor of Business Administration (BBA) degree in Marketing from Pontificia Universidad Católica Madre y Maestra, where they studied from 2004 to 2008.

In addition to their degrees, Jacqueline has obtained several certifications in various areas. Jacqueline obtained a Product Leader Certificate® (PLC®) from Product School in April 2021. Jacqueline also completed certifications such as Agile at Work: Reporting with Agile Charts and Boards from LinkedIn in February 2021, Technology for Product Managers from LinkedIn in June 2020, and The Data Science of Experimental Design from LinkedIn in June 2020. Jacqueline holds other certifications as well, including Certified ScrumMaster® (CSM®) from Scrum Alliance in September 2019, Certified Scrum Product Owner® (CSPO®) from Scrum Alliance in August 2019, and Marriott Social Media Certification from Brigham Young University in January 2015.