Jacinta Waak

Jacinta Waak is the Director of Product Insights at Hedvig. Jacinta has over fifteen years of experience in global business development, product management, financial management, communication, and relationship management.

Jacinta Waak started their career in 2002 as a Project Manager at Nedbank. Jacinta then moved to Nedbank Group Technology in 2006 as a Learning & Development Consultant. In 2008, they joined Universum as the Global Head of Analytics, where they were responsible for leading a team of data collection and analysis experts who provided insights crucial to company strategies. Jacinta Waak has been with Hedvig since 2021.

Jacinta Waak has a BA in Psychology & Industrial Psychology from the University of Johannesburg. Jacinta also has certification from the Stockholm School of Economics in Accelerating Digital Innovation, as well as certification from Dimensions Development International- part of the Deloitte Group in Facilitation Skills: Interactive Management Train the Trainer (2006) and Targeted Selection Train the Trainer (2006). Additionally, they have a Project Management Certificate from Stellenbosch University (2003).

Jacinta Waak reports to Alexander Gernandt Segerby, VP, Product. They are on a team with Oleg Malakhov - Director of Product Design, Oskar Tufvesson - Principal Product Manager, and Sebastian - Management Trainee within R&D.