Brice Oh

Brice Oh currently serves as the Regional Sales Director for APAC, the Middle East, and Africa at H.E.L Group, focusing on expanding the company's commercial footprint through the establishment of a dealer and agent network in key markets such as Japan and South Korea. Prior to this role, Brice was the Regional Sales Manager for APAC at Fedegari Group, driving sales for the Laboratory division and training business partners. Brice also held positions as Regional Technical Sales Manager at Anton Paar, responsible for the Quantachrome product line, and as a Technical Sales Manager at Quantachrome Instruments, where sales grew significantly during the first year. Earlier career experience includes a progression from Product Specialist to Division Manager at ITS SCIENCE & MEDICAL PTE LTD, leading a team to achieve sales targets across multiple regions and sectors.