Tj Mitchell

Performance Marketing Manager at Alma

TJ Mitchell is an accomplished marketing professional with extensive experience in performance marketing, digital media strategy, and consulting. Currently serving as Performance Marketing Manager for Alma since October 2022, TJ oversees 8-figure consumer-focused paid media campaigns, driving cost-effective customer acquisition costs (CAC) and brand awareness. Previous roles include leading media strategy at Life Time Inc. and serving as a Digital Marketing Consultant for various industries, managing significant media budgets and employing advanced digital tactics. With a background that includes positions at Target, Leadpages, and various internships, TJ has developed a robust skill set in managing digital advertising, creative optimization, and marketing analysis, underpinned by a Bachelor of Science in Marketing and Management from Drake University.

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