Anna Zabelina

Anna Zabelina has a diverse work experience in various roles and positions. Anna started their career in 2014 as a Sales Manager at Zoom Support. Anna then worked as a Quality Assurance Manager and later became the PPC Sales Quality Assurance Manager at the same company. In 2017, Anna became the Lead of the PPC Sales Quality Assurance team.

In 2017, Anna joined Helpware as a Customer Support Representative and later worked as a Quality Analyst. Anna then became a Continuous Improvement Lead, where they performed data collection, analysis, and recommended improvement actions.

In 2020, Anna joined Brainstack_ as the Head of Customer Care. Anna managed a department of over 75 people and achieved business objectives related to customer satisfaction, service levels, and revenue.

In 2023, Anna joined Helpware again, this time as the Director of CX Excellence & Digital CX. In this role, they led the identification, implementation, and continuous development of best-in-class CX service offerings, with a focus on digital services like AI and RPA. Anna managed cross-functional activities, established and monitored Key Performance Indicators, and ensured optimal results for CX development and delivery.

Anna also worked as a Mentor at TheWays in 2023.

Anna Zabelina earned a Master's degree in Economic Cybernetics from The National University of Ostroh Academy between 2010 and 2015.