Vineet K Taneja

Category Head - Marketing (150cc+ Motorcycles) at Hero MotoCorp

Vineet K Taneja is an accomplished marketing and product planning professional with extensive experience in the automotive industry. Currently serving as the Category Head - Marketing for Hero MotoCorp since February 2016, Vineet is responsible for translating the organizational vision into effective brand positioning and go-to-market strategies, alongside managing end-to-end campaign development across various platforms. Prior roles include AGM of Global Product Planning at Hero MotoCorp, where responsibilities encompassed leading product plan development and market analysis, and Senior Manager positions at JCB and Tata Motors, focusing on product planning, market opportunities, and sales strategies. Vineet holds a Post Graduate Diploma in Management from XLRI Jamshedpur and has completed additional executive education in leadership and finance.

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Hero MotoCorp

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Hero MotoCorp Ltd. (Formerly Hero Honda Motors Ltd.) is the world's largest manufacturer of two - wheelers, based in India.


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Headquarters

Nalagarh, India

Employees

1,001-5,000

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