Marketing and Analytics Team

The Marketing and Analytics Team at Herschend Family Entertainment leverages data-driven insights and advanced marketing technologies to optimize guest engagement and drive revenue across the company's diverse portfolio of family entertainment brands. This team is responsible for developing and executing marketing strategies, managing ecommerce platforms, analyzing market trends and guest behaviors, and supporting the overall mission of creating memorable experiences for families. With roles ranging from marketing technology specialists to analytics leads, they ensure that all digital and traditional marketing efforts are cohesive, effective, and aligned with Herschend's values of kindness and love.