Shiri Friedman

Head of Demand Generation at Hex

Shiri Friedman has a diverse work experience spanning several companies and roles. Shiri most recently worked as the Head of Demand Generation at Hex, starting in June 2023. Prior to that, they held the position of Head of Partner, Field & Customer Marketing at Hightouch from January 2023 to April 2023.

From May 2019 to March 2022, they worked as a Senior Director of Marketing at OutSystems, where they also held the role of Senior Director of Partner Marketing from November 2016 to May 2019.

Before that, they worked in various executive sales and marketing positions at different companies in 2016. In 2015, they served as the Chief Revenue Officer at Rhiza, a Nielsen company, and as the Director of Marketing at the same company from August 2014 to February 2015.

Shiri has also worked at Brightcove, starting as a Sales & Service Consultant in September 2001 and ultimately serving as the Director of Technology Partnerships from January 2013 to August 2014. Additionally, they gained experience in strategy and finance during their time at CHT Media: A Boston Globe Acquisition Company from March 2009 to October 2009.

Shiri's previous work experience includes a role as a Product Manager Summer Intern at The Hartford in 2008 and as a Business Analyst at MATI Lev Ha'gali from October 2006 to June 2007.

Shiri'searly career includes positions at Getty Images, where they served as a Sales & Service Consultant from September 2001 to September 2002, an Account Executive from October 2002 to January 2006, and a Team Lead of Editorial Sales from January 2006 to August 2006.

Overall, Shiri Friedman has a wealth of experience across various roles in marketing, partner management, sales, and strategy.

Shiri Friedman obtained a Bachelor of Arts degree in Intellectual History from the University of Pennsylvania from 1997 to 2001. Later, they pursued further education and completed their Master of Business Administration (MBA) in Economics from Yale University between 2007 and 2009.

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Timeline

  • Head of Demand Generation

    June, 2023 - present

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