Cécile Lejeune

Before joining VMLY&R Paris as President, Cécile, a graduate of the European Business School in 1993, began her career at TBWA, working mainly at Danone. She then joined BBDP & Fils at the start of the agency. Cécile then joined BBDO in 1999 where she took responsibility for clients such as Pepsi Worldwide, Masterfoods Europe and Wrigleys Europe. To enrich her international experience, Cécile took over the general management of the BBDO Agency in Turkey for two years before joining Publicis in 2007 as Head of Global Clients, managing global brands such as Orange, Coca-Cola, Carrefour, Heineken, St Gobain and Engie. Cécile's goal has always been to develop the growth of the brands she has worked for, increase their global consistency, make them more accessible, more ambitious and, ultimately, more attractive. For more than two years, Cécile has been working with VivaTech, so she is also close to the world of technology and start-ups in France.