Asher Benalal

Director, Marketing Analytics at Hippo Insurance

Asher Benalal has a diverse work experience across various industries. Asher currently works at Hippo Insurance, where they are responsible for building a marketing analytics department and leading various marketing activities in the insurance industry. Prior to that, they worked at Google as a Senior Account Strategist, where they provided consultation to Israeli financial technology companies and developed online marketing strategies. Asher also has experience in the gaming industry, where they worked at Playtika as a Game Economy Manager, optimizing and monitoring the game economy and analyzing complex data sets. Before transitioning to the private sector, Asher worked at Hewlett-Packard as a Business Analyst and Economist, managing budgets and leading business intelligence initiatives. Asher also has experience in academia, having served as a Junior Faculty member at Ben-Gurion University, teaching Micro Economics and Game Theory. Additionally, they have a background in military service, having served as a Paratroopers' Officer in the Israel Defense Forces.

Asher Benalal has a diverse education history. From 2011 to 2014, they attended Ben-Gurion University of the Negev, where they pursued a Master of Arts (MA) degree in Economics. Prior to that, from 2009 to 2012, they also studied at Ben-Gurion University of the Negev and obtained a Bachelor's degree in Economics and Psychology. Furthermore, in 2008, they briefly attended Yunnan Normal University, where they focused on Chinese Language and Culture, but did not obtain a degree from that institution.

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Timeline

  • Director, Marketing Analytics

    December, 2020 - present

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