Ramzi Benlakehal

Media Buyer at HIPTO

Ramzi Benlakehal has a diverse range of work experience. Ramzi started their career as an intern at Sonelgaz in 2017 and later participated in the International Technology and Entrepreneurship Week as a Start Up Weekend participant. In 2018, Ramzi worked as a market researcher at FEBI Bilstein and as an intern at ATM Mobilis. Ramzi also co-founded KIDS Start Up at INJAZ Al-Arab, a knowledge interface for developing skills. Ramzi's passion for music led him to work as a music producer at Alveda Music from 2017 to 2019. In 2019, they joined Loose Club as a Digital Marketing Executive, where they managed administrative work, files and demos, and PR and playlists for multiple record labels. Ramzi also gained experience in digital marketing as a Junior Paid Acquisition Specialist at Click&Boat, where they optimized and managed paid campaigns on Google Ads, Bing, and Facebook. Currently, they are working at Hipto as a Media Buyer, creating, managing, and optimizing large budget advertising campaigns on various platforms while conducting market research and implementing A/B tests to improve campaign performance and stay up-to-date with digital marketing trends.

Ramzi Benlakehal obtained a Master's degree in Management de L'Innovation from Université Sorbonne Paris Nord between 2020 and 2022. Prior to that, they completed another Master's degree in Marketing at HEC Alger (ex INC) from 2016 to 2019. Additionally, Ramzi attended Ecoles Preparatoire en Sciences Economiques, Commerciales et Science de Gestions at an unspecified time, although no specific degree or field of study was mentioned.

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