Fernando Calderon Crespo

Fernando Calderon Crespo has extensive work experience in sales and business development roles. Fernando currently serves as the EMEA Sales Lead at Hitachi Digital Services, where they are responsible for driving sales and growth across Continental Europe and the Middle East. Prior to this, they worked as the Spain Digital Solutions Sales Lead for the EMEA team at Hitachi Vantara.

Before joining Hitachi, Fernando worked at Capgemini as a Sales Lead for Cloud & Infra Services, where they coordinated TMT&Services customers to achieve sales and revenue growth. Fernando also served as a Sales Manager, focusing on large accounts in the energy, utilities, and Telco sector.

Fernando also has experience in sales strategy and operations roles at Telefonica Business Solutions, where they worked on global sales strategy for multinational customers in Latin America. Fernando also held roles in sales operations and business development, as well as providing support to account managers in commercial proposals and workshops.

Prior to their roles in sales, Fernando worked in marketing and event planning positions at PSA Peugeot Citroen and Real Automovil Club de Espana, respectively. Fernando began their career as a Junior Account Executive at Grupo Sheridan and completed an internship at The Others Ad Agency.

Overall, Fernando has a proven track record of driving sales, developing strategies, building client relationships, and coordinating teams to achieve growth and success in various industries.

Fernando Calderon Crespo received a Bachelor's degree in Advertising and Public Relations from Universidad de Valladolid from the years 2004 to 2010. In 2012, they attended Saxion University of Applied Sciences where they pursued International Business Administration and Marketing. Additionally, in 2015, they completed a program in Global Account Planning with a focus on International Marketing from Telefónica Global Solutions.