Martina Boroni

Martina Boroni currently serves as the Go-To-Market Operations Coordinator at HOKA, having joined in April 2023, where responsibilities include OMNI market activity research, inventory and sales analysis, and cross-functional support across Direct-to-Consumer and Wholesale channels. Prior to HOKA, Martina completed an internship in International Business Development at Montblanc, focusing on wholesale distribution and commercial support for international sales events. Previous roles include a Brand Development Intern at Unilever, a Teaching Assistant at Rotterdam School of Management, and a member of the Marketing Management Programme Advisory Committee, complemented by academic achievements including a Bachelor's degree in International Business Administration and an International Master in Management from EADA Business School.