Mason P. currently serves as the Paid Media Manager at Home Instead UK, overseeing and optimizing paid media campaigns across platforms such as Google, LinkedIn, and Meta to support B2C and B2B objectives. Previously, Mason worked as a Paid Media Strategist at Salience Search Marketing, focusing on developing strategic Paid Search and Social Media campaigns. Mason's experience also includes roles as Event Producer and Product & Marketing Coordinator at The Drum, where responsibilities involved managing events and marketing efforts. Prior freelance work encompassed digital marketing, advertising, and design services at Marketise, alongside roles in digital campaign management and social media marketing at Cleartwo and Lawler & Co. An educational background includes a First Class Bachelor Degree in Marketing Management from the University of Chester and additional studies in marketing at California State University - East Bay.