MI

Mohamed Ibrahim

Head Of Marketing | Growth, Digital Performance, Cro, Analytics at Homzmart

Mohamed Ibrahim has extensive experience in digital marketing and performance marketing. Mohamed is currently serving as the Head of Marketing at Homzmart, where they are responsible for driving online business growth, brand awareness, and implementing marketing strategies. Mohamed has successfully reduced customer acquisition costs, increased customer lifetime value, and improved the return on advertising spend. Additionally, Mohamed has built a marketing team of 12 members and optimized digital assets such as analytics, social media, and CRM.

Prior to their current role, Mohamed worked as the Head of Performance Marketing at MAVINZ, where they developed digital marketing strategies and communication plans for clients in various industries. Mohamed also managed a team of media buyers and performance analysts, increased the closure rate of digital proposals, and achieved high return on advertising spend for clients.

Before that, Mohamed served as a Digital Marketing Manager at OneCard, where they managed pay per click channels and eventually led a team of digital marketers. Mohamed also worked as a Digital Media Buyer at Zmaxmedia, where they developed media buying strategies and managed PPC campaigns.

Mohamed's earlier experiences include working as a Marketing Communications Executive at IMC and a Marketing Communications Specialist at Heart to Heart Communication & Consultancy.

Mohamed Ibrahim's education history begins with a Bachelor's degree in Veterinary Medicine, which they obtained from Cairo University from 2004 to 2009. Following that, they pursued a Marketing Professional Certificate from the University of Wisconsin UW Milwaukee in 2010, focusing on the field of Marketing. Additionally, Mohamed has also obtained certifications in Google Analytics and Google AdWords from Google in January 2015 and December 2014 respectively.

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Previous companies

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Timeline

  • Head Of Marketing | Growth, Digital Performance, Cro, Analytics

    March, 2020 - present

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