Amy Harman

Amy Harman is an accomplished marketing professional with extensive experience in customer relationship management, loyalty programs, and brand development. Currently serving as Head of Customer Marketing and Head of CRM, Loyalty & Subscriptions at Hotel Chocolat since July 2021, Amy previously held the position of Global Head of CRM, Loyalty & Customer Experience at Vivo Life, where significant e-commerce innovations were implemented. Prior roles include Director of Brand Development, Director of CRM & Loyalty, and Director of Loyalty Development at P&O Cruises, where strategic brand direction and customer engagement were enhanced significantly. Early career experiences include founding a CRM-focused agency, managing loyal customer initiatives for Virgin Atlantic at gyro, and various roles in marketing agencies and governmental organizations.