Željana Krištić is an accomplished professional with extensive experience in B2B sales strategy and management at Hrvatski Telekom, where responsibilities include leading digital sales strategy, overseeing channel management efficiency, and managing staff development. With a strong focus on enhancing digital sales across multiple platforms, Željana has successfully led teams to improve sales enablement and quality across various sales channels. Prior experience includes a role as Business Sales Manager and a six-month assignment as a Product Marketing Expert at Deutsche Telekom, where contributions focused on product features, market analysis, and Go2Market activities. Željana holds a degree in Economics with a specialization in Marketing from the University of Economics in Zagreb.
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