Sophie Ahmed

Sophie Ahmed has a diverse work experience in the events and marketing industry. Sophie currently holds the position of SVP Market Strategy at Hubilo since March 2022. Prior to this, Sophie worked as a Consultant at Global Marketing and Events Ltd from September 2021 to February 2022. Sophie has also served as the CEO and co-founder of Virtual Events Institute - VEI from July 2020 to August 2021. Sophie's previous role at Ascential as VP Delegate Acquisition, Retention & Experience involved overseeing delegate acquisition and retention strategies for various events and managing the marketing teams. Before that, they worked at Informa Markets from 2011 to 2019, first as a Group Director responsible for international annual events and later as the Global Training Solutions Director and Global Sales Director. Sophie also worked at Informa Life Sciences as a Sponsorship Director and at Informa Markets as Head of Sales and Marketing and as an Event Manager. Sophie'searly career includes a role as a Sales Manager at Reed Exhibitions, where they focused on the pharmaceutical manufacturing trade show.

Sophie Ahmed attended Cowbridge Comprehensive School from 1986 to 1993, where they studied French, English, and Sociology for their A Levels. After completing their secondary education, they enrolled at The University of Sheffield from 1993 to 1997. At the university, they pursued a degree in English Literature with a specialization in French Language and Literature.