Alicia Collins

Alicia Collins is a seasoned marketing professional with extensive experience in brand marketing and strategy. Currently serving as a Senior Team Manager for Global Brand Marketing at HubSpot since March 2017, Alicia has successfully led significant initiatives to enhance brand awareness and engagement across various regions. Responsibilities include managing teams, developing campaign strategies, and overseeing budgets while ensuring brand safety and governance. Prior to this role, Alicia held several positions at HubSpot, excelling as a Senior Copywriter and Copywriter, where global content campaigns were conceptualized and executed. Alicia's career began with roles in digital strategy and corporate communications at SKDKnickerbocker and Intelsat, respectively. Alicia holds a Master’s Degree in Political Management from The George Washington University, a Bachelor’s Degree in Political Science from Syracuse University, and a certificate in Financial Accounting from Harvard Business School Online.