Ann-Kristin Erdmann

Ann-Kristin Erdmann has a diverse work experience, including roles such as Founder of The Brand Current, Head of Sustainable Supply Chain at HUGO BOSS, and International Consultant for the GTEX MENATEX Program at the International Trade Centre. Ann-Kristin has also worked at companies like Red Bull GmbH, where they held various positions in merchandising, licensing, and product management. Additionally, they have experience as a Visiting Professor at California State Polytechnic University-Pomona and in brand management at Porsche Lizenz- und Handelsgesellschaft.

Ann-Kristin Erdmann began their education in 2001 at Hochschule Neu-Ulm, where they earned a Bachelor of Science in Business Administration and Management in 2006. Ann-Kristin later pursued a Master of Business Administration in Sport Marketing and Management from Friedrich Schiller University Jena, completing their degree in 2011. In 2018, Ann-Kristin began their journey as a Research Fellow and PhD Candidate in Sustainable Business Models at the University of Potsdam, with an expected completion date in 2024. Additionally, they studied International Marketing at Hawaii Pacific University in 2003 and 2004.