Tainá M.

Tainá M. is an experienced Analytics Consultant currently working at HVAR Consulting since March 2022, where responsibilities include developing analyses, reports, and dashboards to enhance understanding of consumer behavior and support CRM strategies. Prior experience includes roles as a Business Analytics Specialist at Loggi, focusing on business intelligence and operational metrics; Data Scientist at Globo, supporting product and UX teams with ad hoc analyses; and Business Intelligence Analyst at SONDA, providing insights for transportation clients. Tainá has a strong background in data analysis, visualization, and tools such as Looker and Google BigQuery, complemented by a solid educational foundation, including an MBA in Data Science and Analytics from FIA Business School.