Hypebeast is a leading global platform for contemporary culture and lifestyle, and a premier destination for editorially-driven news and commerce. Founded in 2005, it became a publicly listed media company in 2016, and today boasts a global readership across North America, Asia Pacific, Europe and more. The Group has expanded its publishing brands to a wider scope, encompassing Hypebeast and its multiple content distribution platforms, creative agency Hypemaker, and e-commerce and retail platform HBX.
Responsibilities:
- Lead generation and amplification of existing accounts, in order to achieve individual as well as business business objectives.
- Defining and developing new business opportunities with advertisers and agencies.
- Understand clients’ requirements, and provide a clear and concise brief to the creative and strategic planning teams.
- Selling both online & offline advertising solutions across all of Hypebeast’s media properties.
- Build proposals and pitch customise marketing strategies to clients.
- Managing advertising campaigns and working closely with the Creative, Editorial and Account Servicing teams to successfully manage and deliver from beginning to end.
- Proactively research and update on new online marketing (sales) trends and ideas.
- Analysing campaigns and communicating with Sales and Marketing counterparts on delivering client objectives.
- Scheduling campaigns into internal systems, resolving inventory conflicts and meeting production deadlines.
- Prepare and keep sales support files up to date – sales pipeline, brand partnership proposals
- Effective communication with the Partnerships team on new business and opportunities and actively participating at the weekly meetings.
Requirements:
- 5 years of experience in advertising, account servicing, business development; within fashion, publishing field or digital media is a plus.
- Individuals who possess an active clientele in the fashion & retail industry are an advantage.
- Internet savvy, and a good presenter to introduce various advertising solutions to clients.
- High proficiency in both written and spoken English. Mandarin is an advantage.
- Strong negotiation & PR skills with excellent written and verbal communication.
- Must be able to work independently and effectively
- Candidates should have sound knowledge towards digital marketing and demonstrate understanding while keeping informed of the latest trends.
- Comfortable juggling multiple tasks; ability to prioritise responsibilities; excellent time management; ability to work under tight deadlines and under pressure.