Karin Engman Carlsson

Karin Engman Carlsson is an accomplished professional with extensive experience in commercial insights, analytics, and marketing across various industries. Currently serving as the Director of Commercial Insights & Analytics at Hyper Island, Karin focuses on enhancing data quality and developing strategies to drive decision-making. Previous roles include Chief Marketing Officer at Hyper Island, where global marketing strategies for B2C and B2B segments were executed, and Director of Operations at EF Education First, overseeing operations across multiple countries. With a strong background in business development and marketing leadership, Karin has successfully managed teams, driven student recruitment efforts, and led initiatives in digital marketing. Karin holds a Master of Science in Business Administration from Jönköping University.