Gisella Lin is an accomplished marketing professional with extensive experience in driving brand growth and establishing strategic partnerships. As the Head of Marketing and Partnerships at HyperSKU since March 2021, Gisella manages brand identity and integrated marketing campaigns while evaluating potential partners to foster synergies. Previous roles include Strategic Partnership Manager at HyperSKU, where a successful automated Affiliate & Partnerships program was developed, and Marketing Manager at Wiio dropshipping, achieving a 200% increase in app registrations and significant revenue contributions from new markets. Gisella's earlier experiences include marketing roles at High Fashion Group and Massimo Dutti, where branding strategies were created and consumer behavior insights were gained. Educational credentials include a Master of Science in International Marketing Management from the University of Surrey and a Bachelor of Arts in Italian Language and Literature from Fu Jen Catholic University.
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