Michiel Pattyn

Michiel Pattyn is a seasoned professional with extensive experience in product strategy, marketing, and education. Currently serving as Team Lead for Product Strategy, UX, UI, and Analytics at icapps, Michiel has also held roles such as Operations Manager a.i. and Head of Marketing Services, where responsibilities included optimizing project profitability and leading the development of marketing strategies. At Arteveldehogeschool, Michiel teaches research methodologies and supports students in their graduation projects, while also contributing as a visiting researcher focused on communication strategies. Additionally, Michiel operates as a freelance digital consultant for start-ups and SMEs, and previously served as Director of Customer Solutions at Duke & Grace, leading a large team in delivering impactful solutions. Michiel's educational background includes a Master Class in Change Management and ongoing studies in Business Administration, alongside qualifications in digital marketing and web development.