Abigail Sellman

Senior Behavioral Designer at ideas42

Abigail Sellman is a Senior Behavioral Designer at ideas42, where responsibilities include executing behavioral design projects and managing partnerships in global health, early childhood development, and education. With prior positions at Gravity Ideas as a Behavioral Practitioner and the University of Cape Town as a Co-investigator and Research Manager, Abigail has a strong foundation in behavioral economics and research. Earlier experience includes serving as Program Coordinator for the Behavioral Economics and Reproductive Health Initiative at the Center for Effective Global Action. Academically, Abigail holds a Master of Commerce in Economic Development from the University of Cape Town and dual Bachelor's degrees in Political Science and Economics, along with a Certificate in African Studies from the University of Wisconsin-Madison.

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