Brandy Morton

Brandy Morton has extensive experience in integrated marketing, demand generation, and digital marketing. Currently, they hold the position of Senior Director, Integrated Marketing at IDology, where they are responsible for executing go-to-market strategies and marketing initiatives. Brandy also leads a team of digital marketing professionals and contributes to IDology's digital presence and market positioning.

Prior to their current role, Brandy worked at Harland Clarke as a Director of Demand Generation, leading a team of segment marketing managers and focusing on improving audience engagement, lead generation, and lead conversion. Brandy also held the position of Senior Marketing Manager at Harland Clarke, where they played a pivotal role in helping financial institutions improve their business outcomes.

Before joining Harland Clarke, Brandy worked as a Marketing Analyst at Elemica, where they were accountable for developing and managing new opportunities in the North American region. Additionally, they worked at Delta Air Lines as a Partnership Marketing Manager, developing cooperative relationships and creating profitable strategies to increase bookings and revenue.

Other notable positions in Brandy's work experience include Marketing Manager at SweetJack, where they managed a nationwide roll-out and was responsible for user acquisition, affiliate relations, and event planning. Brandy also worked as a Marketing Specialist at Fulton Teachers' Credit Union and as a Retail Sales Supervisor at Verizon Wireless.

Overall, Brandy Morton has a strong background in marketing and has successfully led teams, implemented marketing strategies, and achieved positive business outcomes throughout their career.

Brandy Morton's education history includes a Digital Marketing Immersive program at General Assembly in 2018. Prior to that, they obtained a Master of Arts degree in Public Relations from Kent State University, from 2011 to 2013. Brandy also holds a Bachelor of Arts degree in Communication Studies-Mass Media, History and Journalism from the University of North Carolina at Charlotte, earned from 2001 to 2005.

In addition to their formal education, Brandy has obtained several certifications. In 2020, they completed certifications in B2B Marketing on LinkedIn, The Six Morning Habits of High Performers, Webinars for Lead Gen, and Writing a Marketing Plan from LinkedIn. Brandy also completed certifications in Inbound Marketing from HubSpot and Institute for Brand Marketing from Adweek in 2020. A certification in Content Marketing from HubSpot was also obtained in 2020, but the specific month is not provided.