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Pedro Botija

Head Of Marketing at IDoven

Pedro Botija has a diverse work experience spanning multiple industries. Pedro is currently serving as the Head of Marketing at IDOVEN, a health tech company that focuses on early detection and precision medicine for cardiovascular diseases through AI. Prior to this, Pedro worked as a Marketing Manager at Johnson & Johnson MedTech, where they led the marketing and go-to-market strategy for surgical stapling and digital transformation in Bariatrics and Thoracic procedures.

Pedro also has experience as a Co-Founder of La Muda Club, an online underwear subscription service for men in Spain. Additionally, they served as the Chief Marketing Officer at Wetaca, a Spanish food-tech company that specializes in providing healthy meals through online orders.

Before their roles at Johnson & Johnson and in the food-tech industry, Pedro worked as a Senior Customer Marketing & eCommerce Manager, a Customer Marketing & eCommerce Manager, a Customer Marketing Specialist, and a Business Analyst at Johnson & Johnson. In these positions, they developed customer strategies and managed P&L for various channels and clients.

Pedro's early career experiences include working as an R&D Consultant for retail customers at IPLUSF and interning as an Industrial Engineer at INAER Aviation Group. Overall, Pedro's work experience showcases their expertise in marketing strategy, team leadership, and business development across different sectors.

Pedro Botija has a Master's degree in Industrial Engineering with a focus on Industrial Management from Universidad Nebrija. Pedro also studied International Business at Häme University of Applied Sciences, HAMK. Additionally, Pedro also pursued their passion for French cuisine at Le Cordon Bleu Paris.

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