Gianluca Vanacore is a skilled marketing and customer value professional with extensive experience in the energy sector and CRM solutions. Currently serving as Senior Customer Value Management at Enel Energia since July 2021, Gianluca focuses on enhancing customer engagement through personalized consumer journeys and targeted CRM campaigns. Prior to this role, at Enel X, responsibilities included designing global processes for CRM implementation using Salesforce. Gianluca's expertise is further supported by a background as a Senior Business Analyst at Accenture, where significant contributions were made to CRM transformation projects. Educational credentials include a Master's degree in Marketing from the European Institute of Innovation for Sustainability and a Laurea Magistrale in Communication Engineering from Sapienza Università di Roma.
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