Claudia Reyes

Claudia Reyes has been in the creative industry since 2012, beginning their career as a Creative Director at The Barbarian Group. Claudia then moved to Huge in 2013, Code and Theory in 2014, and VIOLET GREY in 2015, where they helped build the creative team and photo studio. In 2016, they became a Creative Director at Chandelier Creative, followed by a Creative Director role at Freelance in 2017. In 2018, they became the VP Global Creative Director at Smashbox Cosmetics, where they oversaw all development of global 360 creative, copy, photography, final printing, proofing processes, store design, merchandising, and package design and development. In 2020, they assumed the role of Creative Director at Nike, as well as Chief Creative Officer (CCO) and Creative Director at mindbodygreen.com. Claudia currently holds the role of SVP Creative at ILIA Beauty.

Claudia Reyes attended Miami Ad School (M.AD School) from 1996 to 1998, where they earned a Portfolio School degree in Art Direction. Claudia then attended Florida State University from 1991 to 1995, earning a BA in the College of Communications. In 2008, they attended AcademyX for Continuing Education in Web Design/Programming, and in 2009 they attended BAVC (Bay Area Video Coalition) for Continuing Education in Motiongraphics & Web Design.