Holly Higham

Holly Higham is a seasoned marketing professional currently serving as the Global Head of Marketing at Impact since December 2022, where Holly delivers consumer-centric marketing experiences globally by leveraging innovative ideas and advanced technology. Prior to this role, Holly was the Marketing Campaigns Manager at Impact from February 2016 to December 2021, leading multimedia strategies for the B2B L&D market. Holly's earlier experience includes serving as the Head of Marketing at Express Plumbing Supplies Ltd, where Holly contributed to business strategy and branding efforts, and as a Marketing, Finance and Operations Lead in a hybrid role within the same company. Additional experience includes serving as Office Manager at Castle Taxi, where significant contributions included transitioning to electronic dispatch and implementing a radio marketing campaign. Holly holds a Mini MBA in Marketing, a Level 6 Professional Diploma in Strategic Marketing, and a Bachelor's Degree in Business and Management, alongside various other qualifications in project management and accounting.