Yelén A.

Yelén A. is an experienced marketing professional with a strong focus on digital marketing and performance management. Currently serving as the Performance & Digital Marketing Manager at Plataforma 10, responsibilities include leading a performance marketing team and managing regional budgets. Prior roles include TikTok Performance Lead and TikTok Client Growth Lead at IMS Internet Media Services, where Yelén A. managed client relations and optimized marketing strategies. Previous experience also encompasses growth marketing at Trafilea, client account management at IPG Mediabrands, and various digital roles at agencies such as R/GA and Starcom MediaVest Group. Yelén A. holds a degree in Marketing from UADE and a foundational degree in Accounting from the University of Buenos Aires.