Anisha Shah

Anisha Shah is an experienced marketing professional currently serving as Vice President of Marketing & Branding at IncNut Digital, where responsibilities include content and performance marketing, branding, and growth for the SkinKraft and Vedix brands since May 2015. Anisha was previously an Associate Vice President, contributing to the transition from a content-focused to a content-to-commerce model, and leading video initiatives for brand conversion and CPA. Prior experience includes co-founding Harmony Furnishing & Interiors, overseeing sales and marketing efforts, and serving as a Senior Officer at Anand Rathi Securities, focusing on client relationships and portfolio management. Anisha holds an MBA in Marketing from IESE Business School, a PGP in Strategy & Marketing from the Indian School of Business, and a B.Com(H) in Economics from Lady Shri Ram College for Women.