Full-time · Baltimore, United States
About Incubeta:
Incubeta is a digital marketing consultancy with a focus on bringing together the best people, technology and data. Our specialists build solutions that embrace the power of technology, the truth of data and add a spark of human creativity. We help advertisers, agencies and publishers get the most from digital for their business. Established in 2001, with offices in 18 countries, we are experts in end-to-end digital advertising services and media solutions.
The people of Incubeta are what sets us apart and we strive to provide a diverse and inclusive workplace that helps every individual realize their full potential through a rewarding career. When you speak to us you'll hear our culture shine through.
Role summary:
Reporting to the Paid Media Director, the Paid Social Manager (PSM) role will form part of the US Paid Media team, centering on the Paid Social function. The PSM will implement Paid Social strategies, manage campaigns, maintain strong relations with clients, train your team in social strategies, and stay ahead of the industry trends and innovations. This role will closely collaborate with internal and external stakeholders, and contribute to the success of US clients.
Key Responsibilities:
Required Qualifications and Experience
:
Experience as a specialist on Paid Social for a minimum of 4 years
Certificates, licenses and registrations required (at a minimum):
Meta Blueprint (Media Buying/Media Planning)
TikTok Media Buying Certification
LinkedIn Certified Marketer (Marketing Strategy)
Google Ads certifications (any)
Google Analytics 4
Well-versed in performance marketing, yielding results for clients’ investments, i.e. sales/lead conversion and omni-channel acquisition
Experience in working directly with clients & commercial teams
Excellent presentation skills
Able to demonstrate previous relationships with Technology partners, e.g. Meta, TikTok, LinkedIn, Reddit etc.
Experience with Paid Social Marketing Partners e.g. Smartly, Mediaocean etc.
Experience with measurement plans & tracking
Advanced English speaking and writing skills.
Computer skills required: (Microsoft Office Suite; Google Sheets/Docs/Slides, Project Management Software)
Preferred Qualifications and Experience:
Certificates, licenses and registrations preferred: Campaign Manager 360, Display & Video 360, Search Ads 360, Google Tag Manager, Amazon Ads, Amazon DSP
Work Details:
● Locations:
● Work Hours: 9am to 6pm EST
● US Salary Range: $70k to $120 USD, based on skills, experience and location
All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
As a general policy, Incubeta does not offer employment visa sponsorships upon hire or in the future.