Bob Severance

Bob Severance is an experienced professional in the field of media and communications, currently serving as Client Strategy Director at Initiative since June 2008, a distinguished global communications network under IPG Mediabrands. Prior to this role, Bob held leadership positions at Media Head as SVP Group Media Director, Universal McCann as VP Associate Media Director, Doremus as VP Media Group Head, and began a career in media planning at Ogilvy & Mather. Bob's educational background includes a degree from The Ohio State University, completed in 1990.