Rebecca Patel is an experienced marketing professional with a robust background in promotions and integrated advertising. Currently serving as Associate Director of Content & Sponsorships at Initiative since January 2024, Rebecca previously held the title of Associate Director, Local Promotions at RPA from July 2020 to March 2023, where marketing partnerships with sports properties were spearheaded. Rebecca's earlier roles include Manager of Promotions Partnerships at Initiative from September 2008 to March 2020, where integrated advertising plans were generated, and West Coast Affiliate Marketing Manager at Fusion Innovative Marketing in early 2008, focusing on radio and television marketing strategies. Additional experience includes Promotions Manager at Clear Channel from June 2003 to February 2008 and Account Executive at Katz Media Group from 2000 to 2003. Rebecca holds a Bachelor of Arts degree from Denison University.
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