Yvette Hakimi is an experienced communications professional with a focus on media planning and brand strategy. Currently serving as Manager of Communications Design at Initiative since March 2020, Yvette has worked with notable clients such as El Pollo Loco and IHOP. Previous roles include Senior Communications Designer and Communications Designer at Initiative and Amazon Prime Video, respectively. Yvette gained foundational experience at Horizon Media as a Brand Strategist and Assistant Brand Strategist for Freeform and Webtoon, alongside internships at Beach House Group and Spotlight Communications Group. Yvette holds a Bachelor of Arts in Business Marketing from Loyola Marymount University, completed in 2018.
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