Tracey Schroeder

Chief Communications & External Affairs Officer at Inova

Tracey Schroeder is Chief Communications and External Affairs Officer, Tracey Schroeder leads communications, marketing, government, and community affairs for Inova Health System. Her responsibilities are inclusive of internal communications, media relations, brand, digital marketing, service line marketing, social media, the system’s intranet and website, and community relations.

Tracey is a proven communication and marketing strategist who works closely with all Inova stakeholders to drive results and engagement in our vision to become one of the leading health systems in the nation. She brings extensive experience in developing award-winning communications programs and marketing campaigns, building teams, and shepherding companies through transformation.

Prior to joining Inova in 2021, Tracey served as Vice President, Global Consumer Public Relations at Marriott International. In this role, Tracey was responsible for leading public relations for Marriott’s 30 brands and consumer-facing initiatives across customer experience, digital, experiential, and global marketing partnerships. Tracey led the consumer communication strategy for the company’s 2016 acquisition of Starwood Hotels and played a lead role in developing ideas that brought global marketing partnerships to life for consumers. She also led the communications strategy for the launch of Homes & Villas by Marriott International, marking the company’s entry into a non-hotel lodging option.

Timeline

  • Chief Communications & External Affairs Officer

    Current role

  • Chief Communications Officer

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