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Marta Franco

Strategic Marketing Director Emea And Usa, Skin, Hair And Personal Care at Intercos

Marta Franco has extensive work experience in the marketing and cosmetics industry. Marta has held various strategic marketing roles at Intercos, starting from Strategic Marketing Manager for Skin Care in EMEA and USA, then progressing to become a Senior Strategic Marketing Manager for Skincare, Hair, and Personal Care in the same regions. Currently, they serve as the Strategic Marketing Director for EMEA and USA, overseeing Skin, Hair, and Personal Care. Prior to their time at Intercos, Marta worked at Coty as a Group Product Manager for Fragrances and Cosmetics and also as a Brand Manager for Cosmetics. Marta also gained experience as a License Manager for Fragrances and Cosmetics at Gianni Versace SPA, where they managed licensee relationships and coordinated various aspects of product strategy and communication. Marta began their career at L'Oreal Italy as a Trade Marketing professional for Lancome, focusing on trade activities and connecting marketing and sales efforts. Earlier in their career, they worked as an Assistant Brand Manager at Diesel SPA, where they contributed to marketing strategy development and product analysis. Additionally, they gained experience as an Assistant International Brand Manager at Chanel in their Fashion Division. Marta Franco's work experience demonstrates their expertise in strategic marketing, brand management, trade marketing, and product development in the cosmetics industry.

Marta Franco completed their education with a BA Hons in International Business with French from the European Business School, London from 1999 to 2003. Marta also participated in the Erasmus Program at ISC Paris in 2001 and 2002. Later, they pursued a Master's degree in Marketing and Communication at Università Bocconi in 2004 and 2005. Additionally, they obtained a MA in Marketing and Communication from Università Bocconi during the same period. Finally, Marta completed their high school education at Liceo Classico Manara Valgimigli, where they obtained a Maturità Classica in 1999.

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