Product Marketing Manager

Job Opening Description

At interworks.cloud, we are looking for a Product Marketing Manager who will be responsible for developing and rolling out the product marketing initiatives and go-to-market plans at a global level for our cloud commerce platform. This is a hands-on, multidisciplinary, and dynamic position that requires close collaboration with marketing, customer success and sales teams.

Are you interested in knowing more?

Keep reading 😉

Your role & responsibilities

• Develop buyer personas using the Ideal Customer Profile derived from customer and prospect data and provide continuous feedback to our Product Growth and Marketing teams.

• Conduct market analysis to identify and monitor market trends and fit while gathering useful insights and feedback from our Performance Marketing Specialist.

• Plan, drive, and monitor the go-to-market strategy in the pre-launch and post-launch stages.

• Draft compelling value proposition messaging for the targeted market.

• Collaborate with Marketing to drive demand and monitor progress through KPIs.

• Create product literature, including sales collateral, product profiles, website content, videos, case studies, etc.

• Promote the business value of our SaaS product to Customer Success, Marketing, and Sales.

• Encourage product adoption and customer retention through value-driven updates, in-app announcements, user guides, newsletters, etc.

• Gather commercial feedback using usage data, surveys, and customer feedback to update our go-to-market actions and messaging continuously.

• Conduct competition analysis to ensure relevance with market benchmarks.

• Collaborate with Customer Success to inform customers about new features through webinars, discussion panels, etc.

Our ideal candidate

• You have at least 3 years of experience in product marketing or product management for SaaS applications, ideally in e-commerce, CRM, billing platforms, or subscription management.

• You combine technical and business know-how of a SaaS platform.

• You are experienced in owning go-to-market campaigns or account communication plans.

• You can demonstrate successful copywriting for product marketing assets and campaigns in English.

• You possess excellent communication and presentation skills in English.

• You are self-motivated and able to work independently and collaboratively.

• You are flexible and adaptive, able to dynamically re-prioritize and pivot.

• You are eager to experiment, learn, and drive continuous improvement.

• You have sharp analytical and problem-solving skills to derive deep product insights from data.

• You are a strategic thinker who can inspire the company with bold and game-changing ideas.

• You can demonstrate high attention to detail and accuracy.

Bonus points 😉

• You hold degrees in both IT and Business or Marketing.

Sounds like you?

It is a Win-Win🌟

What we offer

• A tech-passionate team with a friendly culture and international breed.

• A high-end technology cloud product

• Competitive compensation package with benefits.

• Private insurance program & Annual Basic Health Care.

• Flexibility on remote working (we use the work-from-anywhere model).

• Opportunities for knowledge growth through continuous training

• Modern, friendly & fully equipped workplace.

If you feel you are a great fit, please apply!

We would love to hear from you!

About interworks.cloud

As a Software Vendor, we have developed a state-of-the-art cloud commerce platform that transforms traditional IT sellers into Cloud Solution Providers. Addressing the needs of Cloud Distributors, CSPs, MSPs, and ISVs all over the world, the interworks.cloud platform aims to successfully automate key cloud service processes, such as billing, ordering, invoicing, and recurring payments for services from major vendors, such as Microsoft, Acronis, Google Workspace, Adobe, other IaaS and SaaS solutions.

With more than 15 active and fully functional integrations — including with leading products from major cloud vendors — the interworks.cloud platform helps businesses in more than 70 countries boost their service portfolio and expand their cloud offerings.

As a leading cloud services Distributor and Provider in Southeastern Europe, we empower businesses across Greece, Malta, Cyprus, Bulgaria, and beyond. With over 500+ Cloud Resellers & MSPs, we partner with top-tier tech vendors like Microsoft, Acronis, Malwarebytes, Anydesk, and more to deliver essential solutions in productivity, collaboration, security, backup, endpoint protection, and disaster recovery. We drive true growth by empowering partners and their customers with self-service capabilities through our powerful marketplace that offers end-to-end automation. Supported by our exceptional 24/7 service, we help thousands of companies fast-track their digital transformation with advanced cloud services.

For further information, you can visit our Websites:

Cloud Platform: Microsoft CSP Automation | interworks.cloud

Cloud Services and Distribution: Cloud Solutions

Please note that due to the large number of CVs received, only compatible candidates will be contacted for an interview.

As part of our dedication to the diversity of our workforce, interworks.cloud is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, disability, sexual orientation, gender identity, or religion.