Manuel Garcia-Garcia

Manuel Garcia-Garcia, PhD, serves as the Global Lead of Neuroscience and Senior Vice President at Ipsos since September 2017. Concurrently, Manuel holds the position of Adjunct Associate Professor at NYU Stern School of Business, where curriculum development and instruction in consumer neuroscience for MBA students has been a significant focus. Previous roles include Senior Vice President of Research and Innovation at The Advertising Research Foundation and Neuroscience Director at Nielsen, enhancing methodologies in ad effectiveness and consumer research. Manuel's academic background includes postdoctoral research at New York University and Rockefeller University, a pre-doctoral fellowship at the University of Barcelona, and a visitor researcher position in both the National University of Singapore and the Bulgarian Academy of Sciences. Manuel earned a Ph.D. in Neuroscience from the University of Barcelona and holds a Master's Degree in Psychology from the University of Granada.