Paul Crooke

Paul Crooke is an experienced research and insights professional currently serving as the Research & Customer Insight Manager at IR Magazine since October 2019. Prior to this, Paul worked as a Strategic Research Consultant at Quadrangle and managed Research & Insights for Global Marketing at Pearson. Paul's career includes significant roles at Elsevier, Opinium Research, Essential Research, dunnhumby, WPP, Echo Research, and HM Courts & Tribunals Service. With a strong foundation in qualitative and quantitative research methodologies, Paul has led various strategic projects and developed innovative solutions in the client-side and agency environments. Educational qualifications include a BSc Hons in International Business from Imperial College London and additional studies at Cambridge Judge Business School, LSE, and Pearson College London.