Michael Robin

Head of Growth & Go to Market Strategy at iRewardHealth

Michael Robin has extensive experience in marketing and business development. Michael currently holds the role of Vice President Marketing at Significo, where they are responsible for overseeing marketing strategies. Michael also serves as the Founder & CEO of Songbird Analytics, a company they established to provide analytical solutions to businesses.

Prior to their current roles, Michael was the Co-Founder & Advisor at Team CMO, where they helped Chief Marketing Officers succeed in their jobs and careers. Before that, they served as the Executive Director of Global Marketing at MindBridge, where they developed company-wide marketing strategies and achieved significant revenue growth.

Earlier in their career, Michael held leadership positions at Finastra, where they served as the Head of Marketing for the Americas and played a key role in generating over $1B in revenue. Michael also worked as a Marketing & Business Consultant at Valkyrie and as the Vice President of Marketing at Ebco, where they focused on increasing brand awareness and trust.

In addition, Michael has experience in the digital product industry, having served as the President of Rocksauce Studios. During their time there, they led the company in building digital products that motivated customer action. Michael also held other roles at Rocksauce, including Chief Relationship Officer and Head of Marketing.

Before entering the marketing field, Michael worked as a Cancer Information Specialist at the American Cancer Society and as the Owner/CEO of EatMe Austin.

Overall, Michael Robin's work experience demonstrates their expertise in marketing strategy, revenue generation, brand management, and business development across various industries.

Michael Robin earned a Bachelor of Arts (B.A.) degree in Business Administration and Management, General from Brigham Young University - Idaho. Michael attended the university from 2003 to 2006. In addition to their degree, Michael has obtained several certifications throughout their career. These certifications include "Figma Essential Training: The Basics" from LinkedIn obtained in February 2023, "Create a Go-to-Market Plan" from LinkedIn obtained in January 2023, "Becoming a Product Manager: A Complete Guide" from LinkedIn obtained in October 2022, "Product Marketing Foundations" from LinkedIn obtained in October 2022, "Technology in the Creative Process: How AI Can Future-Proof Your Strategy" from Adweek obtained in July 2020, "Storytelling with Data" from LinkedIn obtained in July 2019, "Finance Foundations: Fundamentals" from Lynda.com obtained in May 2017, "Management Foundations" from Lynda.com obtained in May 2017, "Developing Executive Presence" from Lynda.com obtained in January 2017, "Executive Leadership" from Lynda.com obtained in January 2017, "Leadership Fundamentals" from Lynda.com obtained in December 2016, and "Youth Protection Training" from Boy Scouts of America obtained in December 2014.

Links

Previous companies

American Cancer Society logo
Finastra logo


Teams

This person is not in any teams