Fernando Prosa

Fernando Prosa began their career in 1998 as a Consultant at OBC (Ordoñez Bianco Consultores). In 2002, they became an Analista at Tallion. In 2003, they took on the role of Lists Manager at Reader's Digest Argentina, where they were responsible for data mining and prospecting, as well as developing commercial indicators and quality processes. In 2008, they became the Director de Sistemas at Porter Novelli Argentina and Director de Database y Tecnología at RAPP. Fernando then moved to Y&R Group / Wunderman in 2010, where they worked as a Project Leader - Database Marketing Services. In 2017, they became an Autonomo Consultor. Finally, in 2018 they began working at Iristrace - turning business risks into business value as the Head of BI, data analysis and integration services. In this role, they were responsible for onboarding new clients, managing the relationship with existing clients, analyzing the satisfaction level, identifying sales opportunities, and coordinating solutions with the involved technological areas. Fernando was also responsible for designing, implementing, and executing the integration of Iristrace with various technological platforms, and for implementing control boards with indicators requested by clients.

Fernando Prosa earned their Master of Business Administration (MBA) from Fundesem Business School in 2017, following their Licenciado en Sistemas from Universidad Kennedy, which they completed in 2014.