Lori Peterson

Lori Peterson is an experienced marketing and graphic design professional currently serving as Vice President and Director of Marketing at Isabella Bank since February 2024. Prior to this role, Lori was the Coordinator of Marketing and Branding at Central Michigan University from November 2017 to February 2024, where strategic direction was provided for marketing collateral and social media engagement for various academic programs. Experience also includes serving as Director of Creative Services at Brookstone Capital Management, where support was provided for a significant growth in assets under management. Lori's career started with graphic design consultancy services through Lori Peterson Design and Marketing, contributing to marketing campaigns for diverse clients, followed by a role as Graphic Design Specialist for the City of Naperville, where community relations efforts were enhanced through effective visual communication. Lori holds a BFA in Fine and Studio Arts from Northern Illinois University.